Our Thoughts on IT Matters

Fight Tableau’s SaaS Squeeze: A Customer Guide

At NET(net), we’ve spent decades exposing technology suppliers’ tactics—from over-selling to blatant coercion. But Tableau’s latest move under Salesforce is a new low: forcing customers to abandon millions worth of perpetual licenses for a costly SaaS trap. This isn’t business, it’s betrayal. Unfortunately, it echoes our earlier warnings as we revealed how suppliers devalue past investments and create artificial urgency to trap customers. The recent moves by Tableau, now under Salesforce’s umbrella, are a strong reminder of what’s at stake. Their aggressive push to force customers to abandon their perpetual license rights in favor of a ...